
Shaheen
November 2, 2020
SAMA ALFAYHAA – Exhibition Stand Design & Build
Client: SAMA ALFAYHAA Pharmaceutical Industries Event: International Pharmaceutical & Healthcare Expo (You can update this if it was a different event) Location: [Specify location if known] Scope: Concept Design, Fabrication, Installation
Project Overview: We were honored to partner with SAMA ALFAYHAA Pharmaceutical Industries to design and construct their bespoke exhibition stand. The objective was to create a highly professional, modern, and inviting space that accurately reflected the company’s innovative spirit and commitment to healthcare, while facilitating meaningful interactions with industry professionals.
Design Highlights:
- Color Palette & Branding: The design prominently featured a clean and reassuring color palette of deep green and crisp white, symbolizing health, nature, and purity – core to the pharmaceutical industry. The SAMA ALFAYHAA logo was strategically placed and illuminated for strong brand recognition.
- Architectural & Engaging Layout: The stand utilized bold, angular architectural elements to create a contemporary and memorable structure. Despite its distinct design, the layout remained open and accessible, featuring a welcoming reception area and comfortable seating zones.
- Information & Consultation Focus: Integrated digital displays (TV screen) allowed for dynamic presentation of company information and product innovations. The primary focus was on creating conducive environments for one-on-one consultations and professional dialogue.
- Functional Spaces: The stand included a stylish semi-enclosed lounge/meeting area furnished with modern seating, providing a comfortable space for discussions. A distinct reception counter at the rear ensured efficient visitor engagement and information dissemination.
- Premium Finishes: High-quality materials, sleek lines, and a polished light-colored floor contributed to the stand’s sophisticated and clean aesthetic. Thoughtful lighting, including spotlights and ambient illumination, enhanced the architectural features and created a welcoming atmosphere.
Impact: The SAMA ALFAYHAA stand successfully projected an image of professionalism, innovation, and trustworthiness. Its unique design attracted significant attention, and the well-defined functional spaces fostered productive engagements, reinforcing SAMA ALFAYHAA’s position as a leading pharmaceutical entity.
Services Provided:
- Concept development
- 3D design and visualization
- Custom fabrication and on-site installation
- Lighting design and digital display integration
- Project management